Many “new” ideas already exist in some form or other — does yours bring something better to the market?
Business adviser and author, Alan Hargreaves, has three rules to test a new idea for success: Is it needed? Does it work? Can it be done better? Alan insists if your idea provides more convenience for consumers, it might be a winner.
Reference:
‘Management reboot: 52 ideas to make things happen’ by Alan Hargreaves