Be memorable with dazzling service

Too many companies focus on the products they provide. They tinker with the price, and they highlight the features. The problem is that it’s harder to differentiate your product from everyone else’s. To standout, insists entrepreneur Roy Osing, you need to deliver dazzling, astonishing customer-service, moments that take your buyers’ breath away. Triggering the most valuable marketing of all – rave-worthy word of mouth.