Define yourself: the story of KX Pilates

Few could  have guessed that an overweight young man with an eating disorder would go on to found one of Australia’s most popular fitness brands, but that’s Aaron Smith’s true story. In this episode, the founder of KX Pilates discusses his new book, “Define Yourself: When Passion, Purpose and Business Collide.” Aaron overcame immense personal and business setbacks to start a company that now includes more than a hundred studios in six countries. He explores the highs and lows that shaped both his personal and professional journey, in a memoir that serves not just as a business guide but as a testament to resilience, self-discovery, and the importance of humility in leadership.