How to handle a bad Google review

Jessie Weatherley, Creative Director, Jork Consulting

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Google has become almost synonymous with the internet. For many people, it’s the first place they go to find out about a business’s product or service, especially Google reviews. But, what can you do if you receive a bad Google review? Marketing consultant Jessie Weatherley goes through the steps, depending on whether it’s a legitimate or fake review.