From a crowdfunded startup in 2013 to an award-winning brand sold in more than 30 countries, the tale of Four Pillars Gin is an uplifting and inspiring one. One of the distillery’s Co-Founders, Matt Jones, shares his remarkable story and how a commitment to craft, innovation, and intimate customer connections propelled Four Pillars to global success. Matt also reveals the strategies behind scaling intimacy, navigating challenges like COVID-19, and maintaining a relentless focus on excellence. He’s just published a new book: ‘Lessons from Gin, Business the Four Pillars Way’.
The pillars of success
Matt Jones, Co-Founder, Four Pillars Gin