There are two types of buying behaviours that reflect the modern online shopper: planned and impulsive. When people plan to buy something, they turn into detective mode, using technology to scour the internet for reviews and recommendations, especially for expensive or complex items.… Read more

Andrew Ford, Founder of Social Star, has turned the elevator pitch on its head with his own pitch structure which aims to be more conversational.… Read more

If you want your team to be fully committed to your idea, first it’s worth spending time with them to connect and develop a level of trust.… Read more

The swings and the roundabouts of running a business can be stressful at the best of times. But it doesn’t have to be that way, according to business consultant Roger Perry.… Read more

Kimlligraphy’s humble beginnings in 2017 as a calligraphy and mindset workshop has grown exponentially to a nationwide calligraphy agency.… Read more

Do you begin your day feeling stressed and overwhelmed? The solution is a simple, science-backed method that involves asking five key questions each morning to prime the brain for a more positive, focused day.… Read more

The levels of stress, burnout and mental illness are increasing rapidly, societally, but also within the workplace. It’s more important than ever for business leaders to be able to talk with their staff about their mental health.… Read more

If you want to motivate your team, retain good talent and create an environment where everyone is performing, it’s important to take the time to get to know your team members individually.… Read more

Sometimes your most talented employees are also the hardest to manage. How do you keep them in line? It’s a common dilemma for business owners.… Read more

While big strategic decisions are crucial, the thousands of smaller decisions made daily within a business hold substantial value and can influence overall outcomes.… Read more