Too many client presentations are self-serving with badly organised and complex content. Moreover, great ideas are often lost in a sea of slides that don’t connect with the audience.… Read more
Bri Williams, Behavioural Specialist
Numbers have a magnetic effect on people and can anchor their behaviour. Behavioural specialist, Bri Williams discusses a golf study which found that professional golfers tended to take fewer strokes when the same hole was labelled as a par four compared to when it was labelled as a par five.… Read more
Give your team the tools to do their job and watch your business shine. That’s one of the messages from Diederik Gelderman, a successful veterinarian, who now advises others – not just vets – on how to grow successful businesses via his consulting firm, Turbo Charge Your Practice.… Read more
Professor Neville Norman, University of Melbourne
With interest rates and inflation dominating the headlines, our regular economics commentator, University of Melbourne, Professor Neville Norman, is asking us to challenge how the two are connected — or not.… Read more
James Smith, CEO, Smith Brothers Media
Consumers trust word of mouth 2.4 times more than branded content. With this in mind, James Smith, CEO of digital agency, Smith Brothers Media, believes that making people feel like they’re part of the experience, and having users generate their own content for your brand can be a match made in heaven.