Has growing your customer base stalled? Are you struggling to attract people to your website? Or maybe you have a tonne of online visitors but they’re just not buying.… Read more

A manager needs to embody a group of distinct archetypes if they are to reach their full potential, according to recruitment expert and Director of Talent X, Marnie Jones.… Read more

How often have you sent an email unsure whether the person you sent it to would read it?  Most of us blithely type an email and click ‘send’ hoping for a good result. … Read more

Building brand value rather than just brand awareness, and understanding algorithm requirements, is the secret to success on social media, says George Hawwa, Growth Director of social media agency, Attention Experts.… Read more

Virtual learning has become a game changer for businesses, according to Sales and Negotiation Consultant Julia Ewert. With the rising cost of travel, companies are turning to what she calls ‘virtual engagement’, to increase productivity.… Read more

If you’re agonising over writing that report or a delicate email to a client, ChatGPT just might be the tool to save you the time and angst.… Read more

An online brand personality helps build an authentic connection with your market. That’s according to Joel Gerschman, CEO of Digital Pilot and The Change Coach, who’s identified 12 personality archetypes to help businesses achieve growth online.… Read more

Is your business an all-round nice-guy Tom Hanks type, a fun Adam Sandler, or maybe an elegant Cate Blanchett?… Read more

As a businessman, John Wood built Fleetwood Corporation – the largest integrated company of its type in Australia, with caravan parks, park homes, lifestyle villages and much else in between.… Read more

Sales calls – for some they come with a sense of dread, but what holds a lot of people back is not knowing what to say and a fear of rejection.… Read more